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Link707.com


  • WHERE NEWARK'S HERITAGE 

    MEETS INNOVATION

    A historic landmark reimagined as Newark’s premier destination for business, technology, and community.

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​As Newark’s landscape has evolved, 707 Broad and 153 Halsey remain two of the most iconic towers in the Central Business District.
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 OVERVIEW / DEVELOPMENT 

Located at 707 Broad Street in the heart of downtown Newark, this 630,000-square-foot landmark is being reimagined as Link 707—a next-generation hub for innovation, business, and culture.


Originally developed as a premier retail destination, the building is undergoing a major transformation led by Hanini Group, preserving its legacy while introducing modern infrastructure designed for today’s tenants.major transformation led by Hanini Group, preserving its legacy while introducing modern infrastructure designed for today’s tenants.

 ARCHITECTURAL HERITAGE 

Designed by the renowned architectural firm Starrett & van Vleck, known for creating some of the most prominent department stores in the United States, the building was constructed over 100 years ago as the Kresge-Newark department store.


Its design reflects a strong retail heritage, with bold presence and functional elegance tailored to high-traffic urban environments. Today, the restoration carefully preserves the building’s historic exterior, including the iconic grand marquee, while introducing a modern interior aligned with contemporary needs.

 TRANSFORMATION 

Now known as Link 707, the building is being repositioned by Hanini Group and Shift Capital as a technology and innovation hub, anchoring Newark’s rapidly growing ecosystem.


The project blends historic character with state-of-the-art upgrades, creating a space where legacy architecture meets forward-thinking design.

 INNOVATION & ANCHOR TENANTS 

  • Link 707 is poised to become Newark’s premier tech and innovation hub. Anchor tenants include:
  • HAX – a top U.S. venture capital firm supporting founders in industrial, healthcare, and climate tech with its 50,000 SF headquarters.
  • State of New Jersey employees – 1,000 staff focused on community-serving social services. 


 FEATURES 

Link 707 offers ground floor and underground spaces designed for community engagement, entertainment, and commerce:

​ LEASABLE GROUND FLOOR RETAIL 

545 to 3,330 SF for shops, dining, or services

​ LEASABLE UNDERGROUND SPACES 

ideal for entertainment, experiential activations, wellness, and food concepts

 PEDESTRIAN-FRIENDLY CONNECTIVITY 

underground passageways link to the ground floor and Broad Street